Customer Relationship Management

Customer Relationship Management System - is a corporate information system designed to automate the CRM strategy to increase sales, optimize marketing and improve customer service by maintaining customer information and history of relations with them, establish and improve business procedures and subsequent analysis of business results. Its basic principles are:

  • availability of a single database, which contains and offers all information about previous and planned interaction with clients
  • use of all communication channels (telephone calls, e-mail, events and meetings, registration forms on websites, advertising links, corporate web chat, etc.)
  • ongoing analysis of information collected about customers
  • preparation of data for appropriate organizational decisions based on this information

Application of these principles in practice provides continuous information support by any interaction with the client on any channel:

  • officer of the company has on hand complete information about all relationships with the client
  • the decision is made on the basis of this information
  • information about the decision is preserved

Miratech offers CRM solutions for the following industries:

  • banks
  • insurance
  • financial companies
  • telecommunications
  • tourism

Miratech does not reduce its services to the adaptation of already existing technologies for the needs of the Customer. The company’s clientele is provided with a wide array of IT services including consulting, technological support, opting for the most favorable technological framework for each project, and setting up a CRM solution based on the different platforms.

To deliver the best possible results, Miratech exercises an integrated approach, in which the company uses the full range of IT solutions and services needed to effectively support the Customers’ business:

  • consulting
  • development and implementation of CRM applications
  • rent CRM
  • application integration
  • development of portal solutions
  • assistance in selecting and purchasing software
  • technical support
  • training

Such an approach allows Miratech to create scalable solutions that, given all the business objectives of the Customer, provide the efficiency and reliability for the whole system.

Miratech offers solutions based on products from different manufacturers of CRM systems, which are world leaders in this field. Among them, for example, are Microsoft and Oracle. Being Microsoft Gold Certified Partner with the Microsoft Business Solutions competency in deploying Dynamics CRM solutions, Miratech both provides a full range of services for the implementation of CRM systems and offers CRM solutions based on this technology. Collaboration of Miratech and Oracle facilitates integration of the company’s expertise in implementing CRM solutions with advanced technologies provided by Oracle to ensure the most efficient interaction of enterprise and customer.